I have my own personal business, and each year I like to take advantage of the great pre-season discounts offered by The Gallery Collection, the leading business holiday cards publisher in the nation, from whom I order my holiday cards each year and send out to my loyal customers. I asked for two free samples again this year. The first one, design #167CW, Chickadee Greetings Holiday Card, features a picture of a little chickadee on the front while the other design, #156CS, Snowflurry Greetings Holiday Card, is one of those die-cut holiday greeting cards that allows a company name to show through from the inside printing. Both are so beautiful that I don’t know which one to order.
Holiday Card
The one with the chickadee is a white card that is glossy, with rich foil and sparkling silver foil on the snow-covered tree limb on which the bird is perched. The die-cut holiday card, also white and glossy, features silver embossed foil in the shape of a snowflake with royal blue accenting underneath. I like the idea of having my company name appearing on the front, so-to-speak, while the card is closed, but I also just love the clarity and colors on the other chickadee design.
Die-Cut Holiday Card
So, will it be the more traditional business holiday card or the die-cut holiday card? I guess I’ll have to make up my mind eventually, but thankfully I have some time to ponder before the discount drops.
Get some of each design. If you’re like me you’ll regret not getting the traditional card if you get the die-cut and vice versa. When you address each greeting card match the recipient’s personality to the card. If your customer is more of a serious type, send the Chickadee design, and send the Snowflurry die cut card to your more modern customers. But either way you can’t go wrong, they’re both beautiful greeting cards.