I began pondering this question when I received my holiday cards last year. First, I received a holiday card from a salesman at a car dealership I had visited with an unintelligible message and signature written inside. A few days later, a holiday card from my dentist’s office showed up; this one with an imprinted greeting but an equally baffling scrawl below. These well-intentioned efforts to express holiday cheer got me thinking… wouldn’t it be better for businesses to order imprinted holiday cards to send to their clients?
Now I understand the thinking about adding a personal touch to holiday cards to make it seem like more time and thought was put into your selection, but if the person receiving the holiday cards has to struggle to read it or if things just aren’t pleasing to the eye, it’s kind of a moot point.
Having your holiday cards printed with a greeting of your choice and your business name will not only save you time, but will present a neat and professional image. Choosing a greeting to imprint that is appropriate for all recipients is an efficient time-saver, and the professional printing will leave an elegant and tasteful impression with your clients.
So consider having your holiday cards imprinted. Just think of how much your hand and wrist will thank you. And if you continue to get that uncontrollable urge to make things more personal, there’s still plenty of room inside to jot down your own comments (just try to write legibly!).