Is it Necessary to Send Business Christmas Cards?

If your company is working under budgetary constraints, not sending out holiday cards may seem like a no brainer. Why would you spend money on that, when there are so many other things that are needed to run a company? Inventory, supplies, salaries, to name a few. If you are trying to get the word out, you are likely spending money on some type of advertisement. If you run an ad in the local newspaper, you are likely putting out a good chunk of change. You have no guarantee that your customers or potential customers will even see it. So, is it necessary to send business Christmas cards? That is the question!

Sending Christmas cards may not seem like a very important task. However, when you think about it, it becomes clear that it is. Everyone wants to feel appreciated and thought of. The holidays are a cheerful time of year and a perfect time to remind people of how much they are appreciated. By sending Christmas cards you are letting your customers and clients know that you are thinking of them. Not just when they are utilizing your services, but for the rest of the year as well. Along with great service, these small measures are what keep customers coming back.

You may wonder how this would attract potential new business. Most offices that receive Christmas cards, hang them up on display. People are walking in and out and most likely will stop to look at the cards. When they do, they will see your company name, proudly printed on the inside. While spending a very nominal amount per greeting card, you have sent out an advertisement that will be seen by many.

Why I Enjoy Penguin Holiday Cards

Accuracy and precision are probably not the words that you expected to comprise part of the introductory sentence to a blog about penguin holiday cards, but they are at the heart of an inherent controversy over such Holiday cards.  At first blush, penguins seem like a great, non-controversial addition to any holiday card.  They are loving, exotic, impeccably dressed animals who typically reside in very cold weather environments.  So, they should fit right in the North Pole scenes that commonly adorn holiday cards.  But there’s one pesky, miniscule, infinitesimal problem that threatens to ruin the joy of the season for persnickety and discerning connoisseurs of all things holiday.  Our penguin friends live on the other side of the world, which would either render these North Pole penguin scenes inaccurate or make for the world’s worst commute for those penguins.

            Some will contend this inaccurate depiction of penguins residing and working at the North Pole is a foolish oversight by the cards’ conceivers.  Despite the innate irony of such an assertion, a negative view of penguin holiday cards based on veracity misses the point of the season.  Holiday cards are not historical documents, legal precedents, or binding contracts.  They are meant purely for joy, and imagination, creativity, and wonder are all directly at the heart of joy.  A factually incorrect holiday card that brings joy – send me one anytime.

Creating The Perfect Corporate Holiday Card

As a large corporation, sending out holiday cards is a nice way to show employee appreciation. Although any holiday card would be a nice gesture to receive, there should be a lot of thought involved when choosing the perfect corporate holiday card.

If you are working for a large corporation, it is likely that not all of your employees celebrate Christmas, and you should take this into consideration. Instead of a business Christmas card that explicitly says “Merry Christmas”, you can opt for a non-denominational card that reads “Happy Holidays” or “Season’s Greetings”. You could also opt for the “Peace” cards which are always a crowd pleaser.

The business holiday card design you choose can be a reflection of your company. There are holiday cards that are elegant and classy, cute and cheeky, or picturesque and classic. From beautiful, snow-covered landscapes to a gang of cute cartoon penguins, there is sure to be a card that is the perfect fit for your company. You can also choose to use your own photo and create a custom card if you already have a vision of what you would like your cards to look like.

The holiday card design is equally as important as what is written on the inside of the card. As a corporation, you can take this opportunity to thank your employees for everything they have done over the past year. You can also wish them a happy holiday season on the company’s behalf. Adding signatures to your holiday card can be a nice way to give them a personal touch. You can choose to have your signatures added, or you can take the time to sign each card personally. Having your signatures printed on the holiday card can save you time if you’re planning on sending hundreds.

Don’t wait until December rolls around to start thinking about your annual holiday cards! Start your planning today. Taking the time to put thought into your cards is something that your employees are sure to appreciate this year.

Corporate Holiday Cards That Represent Your Company

There are so many types of holiday cards these days.  I thought I would send some cards that are specifically identified with my business. I found corporate holiday cards that represent your company are easier to find than I thought.  I’ve been looking around for something fun!  I’m a dentist and my company makes dental implants.

  There are few cards that really represent the dental industry to begin with since no one really wants to go to the dentist, ever!  That’s why we have such a bad reputation and people sometimes think we are sour pusses.  But, in my part of the business we help people smile with pride and then they look really good!  This pushed me on.  I started an internet search and came up with the online store for the Gallery Collection.com.

Wow, some really good ideas popped up and made me and my whole staff chuckle.  There were 11 different ones to choose from that were dentist related with tooth brushes and floss and lots of teeth across the card. We wanted something subtle, and only 2 designs really fit that desire. We got samples of both and we voted in the office to decide which one we would have printed with our names in gold foil!  We really enjoyed the whole process of choosing a card. We then went on to have a pizza party during which we prepared the cards and put a stamp on every one for that truly personal touch!  

What Does Your Corporate Holiday Say About Your Company

Our jobs have become part of our culture. We spend most of ours days here, developing relationships with others from all walks of life. Many of us even develop friendships that exist outside of the work parameters. The companies that we work for, are aware of this. The better companies will offer extracurricular programs through their business in order to nurture these relationships.

A happy worker is often a good one. Corporate holidays and sending Business Holiday Cards are a great way to show appreciation for its workers. What do corporate holidays say about the company that you work for? First, the very existence of corporate holidays shows an appreciation of the group as a whole. It’s a way of saying that the cohesive efforts of everyone have been noticed, and a group reward is deserved. One outstanding company that I worked for, added an extra day to the current Christmas Holiday schedule. It was given via email one week before the Holiday Season.

It really was a gift, and each department was abuzz with excitement. The placement of this Holiday was at the end of the year, and it felt like the company was celebrating a year well done. Outside of money, appreciation is the most sought after reward that employees are after. If your company offers a corporate holidays, be thankful. You work for someone that goes above and beyond to appreciate you.

Cards Made Specifically For Your Business

If it never came to your attention, the Gallery Collection offers industry specific holiday cards. There are quite a few industry categories available. There are construction, dental, doctor/healthcare, financial, legal, real estate, and trucking to name a few.

Sometimes, it is hard to choose from the regular holiday cards because they are all so beautiful, but in my opinion, having the industry specific cards should make choosing quite easier for those whose industry is available. This way, you and your customers can truly relate to your holiday cards.

The industry specific cards has designs with items that are used within the specific industry. These designs are extremely creative designs. For example, there is a holiday card for the construction industry that has a Christmas tree made of construction tools, and there is also a construction industry card with a Christmas sock filled with construction tools. There is a dental industry card with Christmas lights made of teeth, and there is also a dental industry card with snowmen smiling brightly with bright white teeth.

If you are interested in the industry specific holiday cards, be sure to check out those categories under the Christmas & Holiday cards section of the site. Have fun selecting your card!

A Corporate Game-Changer: Thanksgiving Cards

Thanksgiving cards are often over looked by businesses and this is a mistake. Oftentimes companies focus all of their efforts on Holiday cards each year, but why not try a new approach? Thanksgiving cards can be a fresh way to engage your clients, business contacts, and vendors.

Thanksgiving cards are a great way to send your company’s thanks and show gratitude. Since it’s before the holiday rush, and near Black Friday, this is a great time to send coupons or promotions for your products and services. Use a corporate-appropriate Thanksgiving card to send out special offers to certain clients or to advertise upcoming sales or releases.

Sending Thanksgiving cards is also perfect because of the timing. It is a great time to send a card seeing as your recipients won’t have over-flowing mailboxes yet. Your thoughtful card will stand out for sure and won’t be as likely to get tossed.

Show your appreciation with a beautiful card like the Harvest Wreath on Door Thanksgiving Card. This card is elegant and also offers you the chance to personalize the front of it with a personal message or company name. If your client displays their card, you’ll be getting a nice bit of advertising as well. Now that’s something to be thankful about!

Writing The Perfect Greeting For Your Holiday Cards

Writing the perfect custom greeting for your holiday cards should not be a difficult task.  Simply write a message expressing what you want to say.  The most important tip I can give you is to be truthful.  The second most important tip is to know your audience.  To play it safe, you could keep your greeting neutral by using “Season’s Greetings” or “Happy Holiday” over “Merry Christmas” – a common practice within a business environment.

It is not necessary to use your company name in the customization, but I always prefer to have my name front and center and then have my employees sign in the imprint area below the greeting. I also like to use keywords such as grateful or thankful to show appreciation for our relationship. 

Next, send a message directed towards the holiday season.  There are so many synonyms so I try to mix them up every year.  You can use “sending good cheer” or “wishes of peace and joy.” Another I use often is “wishes for a wonderful Holiday Season.” Then, I like to extend wishes of goodness for the upcoming year.  I’ve used phrases like “happy and successful,” but there are so many different wishes you could extend.  Others include safe, joyful, prosperous and healthy. 

Keep it simple and from the heart when writing the perfect custom greeting for your holiday cards.

Calendar Cards: Why You Should Send Them This Holiday Season

I am sure you have been sending holiday cards for years, but I have an alternative that will make you stand out from the crowd.   This year consider about sending out Calendar Cards

You are giving yourself year round exposure by sending a calendar card customized with your logo and/or your company information.   The recipients of these calendars will display them from January right through till the end of year leaving them with a constant reminder that you are there when they need you.

Another reason to send a calendar card is there functionality.  Your customer will be able to look up dates to easily as their calendar is hanging right in front of them.  They are the perfect size to keep in your purse or briefcase so you always have a calendar on hand.

My last reason to send calendar cards is to create and build customer loyalty.  Your customer will no longer have to run to the yellow pages or the internet to find someone to suit their needs.  Your company name will be hanging right there in front of them. 

This year, mail calendar cards to your recipients to reap the rewards.

Dark Stock or Light Stock Christmas Cards?

Finally making a choice between going with a dark or light stock Christmas cards this year can depend on many factors. What look are you going for and who are the recipients? Depending on the card and printing color, could you be sacrificing readability?

The Gallery Collection carries both types of card stocks in a wide array of styles. Light Christmas cards could be white or buff while dark stock cards can be black, dark brown, dark green, navy blue or a deep red. Additionally, many designs are offered in both light and dark stock options. So, how do you choose?

Think ahead—if you opt for a dark stock card know that your color printing options become limited to select foils only. If you plan to sign or write anything on the Holiday Cards you will need to purchase gel pens, which The Gallery Collection offers in gold and silver.

If you choose a light stock card, be wary of color conflicts there as well. Some might find silver on white card stock or the gold on buff card stock slightly harder to read. Ask for a complimentary sample of your printing color on your card stock choice to see if you like the way it looks together.