Tag: holiday cards

Why People Still Appreciate Greeting Cards

During this technological day and age, everyone is always messaging you or contacting you through social media. That’s definitely a quick and easy way to reach out to people, but there comes a time when you want to show someone you are thinking of them…for example, on special occasions. Digitally, you tend to lose the beauty of the personal feel of opening up a card and reading it. There’s something to say about opening up a piece of paper, reading the handwritten message on it … and this is why people still appreciate greeting cards.

Not to say that sending an email to show best wishes for an occasion is wrong, it just tends to feel impersonal. Sure you can send a “Happy Birthday” text message, or a “Congratulations” email, but then what? The person deletes it, reads it in a hurry and goes on to the thing they were doing, or doesn’t even get it right away because they’re just too busy to check their email or personal messages until later. With greeting cards, someone can actually take the time to read how much you care. They can display your card on their desk at work or on their end table at home, and will be reminded of you every time they look at it! There’s an element of surprise and joy when you open up the envelope, and see what kind of card someone has chosen to send you.

Greeting cards take your well wishes and thoughts to another level, a tangible level. To me, this goes above and beyond a quick text message. I know someone took the time to think of me, pick out a card they think I’ll enjoy and go out of their way to put their thoughts on paper. Even if the note is simply stated, receiving a greeting card beats reading digital thoughts any day!

Should I Send New Year’s Cards to Customers?

After Christmas is over, New Year’s Eve and Day is right around the corner. You’re really not sure if it is appropriate to send New Year’s cards to your customers, so soon after sending the Holiday cards. Maybe you haven’t even sent your Holiday cards yet, and are looking to send a dual card. The Gallery Collection has an entire selection of beautiful holiday greeting cards. They also have a selection of New Year’s Cards and Calendar cards, sure to put a smile on your recipients’ face! One of my personal favorite New Year’s greeting cards is the Starburst New Year’s Card. This greeting card is digitally printed in ink, and the text can be personalized on the front of the card. Another fun New Year’s greeting card design is Bright New Year Card, another greeting card that is digitally printed in ink. The text can also be personalized on the front of the card. The Four Seasons Calendar Card has colorful trees representing each season of the year, featured on the cover of this attractive Z-fold design. Whichever card you choose, I believe that it’s a great way to send your well wishes for the new year to come!

Make Your Small Business Stand Out With Christmas Cards

You may be wondering if sending Christmas Cards is worth the investment. Answer: Sending Christmas Cards is a cost effective way to let your small business stand out and worth every penny you spend.

It is incredibly important to send the highest quality Christmas Cards your budget will allow. The quality of your Christmas Cards reflects your business so only choose the best. You promote your business by getting the word out and Christmas cards can be printed with your company name and your logo making a great impression with your clients you can even include a business card. Imagine your card being displayed in an office that has many visitors; you never know who will see your card and make a decision about your company without meeting you.

That said- choosing the card that is just right is crucial because the card has to speak volumes about a company’s self-worth. The things you are looking for are of course fine quality paper, classic design and a touch of foil makes a card come to life. The envelope should also be of the finest quality paper and preferably be foil lined; this way you can start impressing as soon as the envelope flap is opened!

Sending an elegant, tasteful corporate Christmas Cards is as important as your customer service department; each characterize your business the way you want to be seen.

Add Some Flair to Your Christmas Cards by Featuring Your Company Name on the Front

The Gallery Collection has many options to personalize your Christmas cards. One great choice is to display your company name on the front of the card, so when clients display your card, they are also promoting your business. Here are some card designs The Gallery Collection offers that allow you to place your company’s name on the front of the card:

Die-cut Cards
Die-cut cards feature a cut-out window on the front of the card, allowing you to display your company name through the opening.

Customizable Front (Ink Only) Cards
The Customizable Front (Ink Only) cards allow you to add text right on the front of the card. You are able to edit the font, color, and size of the desired text you’d like to add.

Custom Photo-Mount Cards
If you prefer, you are able to create an image – that includes your company name – on the front of a Custom Photo-Mount Card. There are different options for the card’s orientation and color of the card stock.

These are some of the card types which allow you to feature your company name on the front of the card. As always, the Gallery Collection carries a wide range of cards that are sure to fit your needs this holiday season.

Company Christmas Cards That Make an Impact

My personal favorites are the Feature Your Company Name Holiday Cards which allow you to see the name of the company or CEO/Owner’s name on the front of the card. These designs add an extra dash of professionalism to your greeting cards.

Industry specific cards are wonderful as well since they show more than just a holiday sentiment. They show what is the heart behind their company.  Our trucking line has so many to choose from, and they all have a great color and can be edited to really make an impact on customers.  Doctor/dentists cards are great for patients, they are very charismatic and make patients feel very loved and cared for by the physician.  So many industry specific cards are great, and I look forward to the next batch the Gallery Collection comes up with next!  

There are also Custom Photo Mount Christmas cards which leave open a wide range of possibilities in terms of customization. There is an amazing selection of these cards also.  You may add pictures to them or company logos.  These are relatively new, and are such a fantastic line of cards.

Calendar cards are so useful all year long, you can have clients, patients, customers, family, and friends see your name everyday with your 5 lines of script.  Also, you could have a picture of your practice, company building, staff picture, or even one of the 7 wonders of the world on the calendar.  Then on the bottom put your information or even a logo of your company in our gorgeous foil print. So many ways to make these and have yourself remembered all year long.  

Of course quality is important and Gallery Collection cards have that on all the cards.

3 Reasons to Add Signatures to Your Christmas Cards

 

While it is always nice to personally hand sign any greeting card, it is not always practical. During the holidays, most companies send out Christmas cards to all their vendors, customers and other business contacts. This can be a huge mailing for most companies. Face it, signing 25 personal cards can be an overwhelming task in November and December; imagine handsigning upwards of 100 to possibly thousands of Christmas cards!
So with today’s printing technology, here are 3 reasons to let a machine do your signatures for you:

#1- Time: Time is money. If your employees are busy signing hundreds of cards and passing the bunch of them around the office to each employee to sign, the work is not being done or at least it is being temporarily set aside. While passing the cards around, each staff member will probably take a few minutes to chit-chat about the weather, the family, football or in this office the latest episode of the TV hit “This is Us”. Multiply those few minutes by every employee and that lost time adds up. I hate to sound like Ebenezer Scrooge during this festive season, but…

#2- Neatness and Esthetic Appeal: Maybe signing your name on 5-10 cards is not so bad, however when it gets into the hundreds, things get sloppy. Even the nicest signature begins to turn into an unreadable scrawl. Combine this with the coffee and donuts being consumed or the pizza being eaten during the signing and those cards are starting to look like a real mess. A greasy thumbprint does not qualify as a signature.

#3- Signatures are like Human Logos: Handwriting analysts can tell a lot about a person from their signature and this holds true about a signed name on a greeting card. Think about it- You have been emailing customers for years but really know little about them. Seeing a person’s signature on a company Christmas card gives you a little insight into who that person is. Some people will dot their letter “i” with a heart or a star, some will cross their “t” with a really long line, and others will make huge scrolls with their initials. Given the opportunity to sign their name once on a signature template often gives people the time to be at the very least neat and sometimes imaginative with that one signature. They may add a caricature of themselves incorporated into their name or draw a snowman or a Christmas tree next to it. The creativity can be endless if 1000’s of cards do not have to be manually signed over and over again.

So all you people who are responsible for ordering the company Christmas cards this year, request a signature template to make the task of adding employee signatures to the company Christmas cards easier this year. Everyone will be much happier and less stressed because of it!

Thanksgiving Cards vs. Holiday Cards

It’s an age old debate. Should we send Thanksgiving Cards? If yes, are we going to send Christmas/Holiday Cards as well? I’m here to tell you that both sides don’t need to be at odds. Go ahead and send your Holiday card as you normally do each year, but you should also consider sending that Thanksgiving card too. Here’s my reasons why.

We have a small yet successful company and our customers always seem to enjoy receiving the Holiday Cards we make sure we send every year. They tell us it’s something they look forward to each fall. Last year, we decide to send a Thanksgiving card and ended up with an overwhelmingly great response from everyone! I think they appreciated the fact it kicked off the holiday season a bit earlier than expected.

From a personal standpoint, we did love that the cards put our name out there in a positive, welcome manner – well before any of our competitors. Also, there seems to be more time and manpower available to handle Thanksgiving Cards being addressed and mailed well before the hectic schedule of the holidays gets into full swing.

If you’re looking for a new way to get your customer’s attention and have them think of you as forward thinking and on-the-ball, consider also sending a Thanksgiving Card for this year. There are some beautiful designs available on this website and excellent greeting to choose from. The Gallery Collection has each and every time created outstanding cards for us to be proud of. The service is always quick and efficient and ordering is fairly painless. Couldn’t recommend them more highly.

Why Should I Purchase Foil Holiday Cards?

As a business owner or an employer, staying connected with your customers and employees is very important. One way to stay connected it to send out cards around the holidays, but not just any card. This season, switch it up by purchasing foil holiday cards!

Now, you’re probably wondering why you should purchase foil holiday cards instead of the usual. I’m here to tell you why.

These foil printed cards are much more elegant than the usual tacky cards you see at your local grocery store. Those grocery store greeting cards are cheap in price because they are cheap in quality. Instead of the typically unexciting ink colors, shiny foil will make the card look expensive and hence makes the customer or employee feel valued. Most foil holiday cards are also embossed. This adds to the elegance and brings a three dimensional experience to your customers as well. The foil now pops out at them and catches their eyes; they are sure to become speechless. If a person receives an eye-catchingly stunning holiday card, they are most definitely going to appreciate the thought and effort put into its design.

In the end it’s a win-win; your recipients feel like a valued customer or employee, and in turn you are appreciated as a business or a boss.

Christmas Cards From Your Accountant

My husband and I go through all our Christmas cards as they arrive and we check them off against our list of those we have already sent cards to and then start a new list. This new list is comprised of cards we have received from people we did not send a card to and now need to reciprocate.  It seems that every year our initial list gets longer. We always have gotten enough to cover everyone in the first mailing and have a few leftover for new acquaintances.  

We started out 38 years ago sending out only about 50 cards from the local drugstore when we were first married.  But, now we are up over 125 and found it to be so much easier to have them printed with whatever we want them to say.  We actually have our signatures printed on the cards also. They look absolutely gorgeous! We even get an extra 25 as a buffer.  Our cards look so nice that many have asked us how we do it and where we get them.  We always freely share the www.GalleryCollection.com website.

Our new accountant was impressed by our card 2 years ago and so we shared the website.  This past holiday, we got a beautiful holiday card from her today with the business information and a very professional imprint with the company name.  Who knows  maybe this year you might be getting Christmas Cards from your accountant too!

Card Imprinting For Business Christmas Cards: Which Foil Colors Work Best?


So you went on The Gallery Collection’s website. You’ve decided which design you want for your Christmas cards this year. You found the perfect greeting that suits your company. You even crafted the perfect imprint at the bottom. And you’ve decided you want to upgrade to the foil inside your cards as opposed to ink . . . but now you’re stuck. Which foil color do I use?

If you want the elegance and sophistication that foil exudes, foil is the clear choice. But The Gallery Collection offers several foil colors to dazzle your recipients. One deciding factor between them is to look at your design. If you’ve selected a photo-mount card the border of the picture will be in silver or gold. Generally speaking, cards will look more cohesive if these foils match. Some cards have prismatic or metallic elements or specks of foil glittering on the cover. The same consideration applies with these—watch the silent videos on the website to get a better idea of how the card looks when handled and choose according to your tastes.

While some cards might not include these glitzy details, even just looking at how the colors would complement the foil is worth thinking about. Still stuck? Think about your company’s colors or logo, which could help persuade your decision. Are you doing your greeting in an ink (red, black, blue, or green)? Or maybe you’re adding signatures to your card or an ink stamp of your logo? Think about which color(s) ink you will use and how that will alter the look of your card, whether it compliments or clashes.

Another thing to keep in mind is how the foil will appear on the card stock itself. If you choose a dark-stock card, foil is your only option, so there aren’t other colors on the inside to be concerned with. Another option is to use multiple foils inside your card. For some people it is harder to see silver foil on white cards. Others find gold foil on buff appears washed out. Based on your preferences and a little fore-thought, your cards will dazzle in the foil of your choosing.

Nervous about how your card will appear? Order a proof and receive your exact card before you have hundreds produced. Not to worry, the consistent quality and excellent customer service The Gallery Collection provides will leave you satisfied every time!